卡尼尔:掩盖昨夜的你


文/Aoi @顶尖文案吸睛力

面试、手术、拜会岳父大年夜人,有了它,谁也不知道你昨晚干了啥。

将精力-颓废-精力的变更过程直接出现,比Before/After的手段是不是更胜一筹呢?

Chief Creative Officer: Thomas Wildberger
Production: CZAR Film

Advertising Agency: Publicis, Zurich, Switzerland
Creative Director: Grischa Rubinick
Art Directors: Nicolas VontobelBruce Roberts
Copywriter: Jan Krohn

管你是否一夜风流、尽头荒谬事,卡尼尔的眼部走珠都能帮你清除倦容黑眼圈,还你一个精力焕发的“你”。


Photographer: Vincent Dixon
Agency Producers: Cem Van Der SchaarBenjamin Kaegi
Retouching / Postproduction: Kilato
Published: February 2014


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