Producer: Firdinat Khakimyanov

文/Aoi@顶尖文案吸睛力

 

 

电子书侵犯纸质书市场的担心还没有清除，Sony还来添油加醋。“一个有教化的人一年读的书相当于一棵大年夜树。照样看电子书吧。”用书拼成树，意图不难解得，但三张平面毫无发散，仅仅是树的婆嘌合罢了，意义大年夜吗？

 

An educated person reads one tree of books per year. Switch to e-books.

 

 

Advertising Agency: Dentsu-Smart, Moscow, Russia

Art Directors / Illustrators: Minailova Anastasiya, Kirill Dikov

Creative Director: Mikhail Kovalev

Copywriters: Katerina Kovaleva, Arakel Zatikyan

 

Published: May 2012